Successful salespeople see themselves as equals to their customers. On the other hand, average salespeople view themselves as less important and are grateful just to talk to their customers. This makes the customer feel less respect towards the salesperson.
To be successful, salespeople should think of themselves as equal to their customers, even if they are selling to top 500 fortune companies. Both the salesperson and the customer are just people, and thinking of yourself as inferior to your customer can harm the relationship.
Top salespeople know they don’t need to make every sale. Unlike average salespeople who act like they desperately need to make a sale, and remember, customers can sense it and could make it against you.
Top salespeople know they are making a difference in people’s lives. They see themselves as adding value, not tricking people into buying.
This positive mindset makes them feel good about selling. It’s important to remember that even if someone doesn’t buy from you, the conversation you have with them still has value.
4. I am needed
Top salespeople know they can help solve a problem for people who really need what they’re selling. They focus on finding the right people who will benefit from their product or service, instead of trying to sell to everyone.
This way of thinking makes them strong and confident because they know their offers are needed. If someone decides not to buy from them, that’s okay, but it’s their loss because they’re missing out on the chance to solve their problems. This is the right mindset to have if you want to be successful in sales.
5. I help them
Top salespeople believe that their customers will benefit from what they’re selling. This doesn’t mean they have to have a big mission, but they should know that they’re helping people. It’s not about tricking people into buying, it’s about helping them and improving their lives. This is a great way to think when selling.
6. I deserve success
As a top sales performer, you need to believe that you deserve success.
Some salespeople may be good at selling tactics, but they won’t reach their full potential if they don’t truly believe they deserve the success, that will hold them back.
You have to eventually truly believe in yourself to achieve success as a top sales performer.
7. It’s ok people to say no
Customers saying no is a normal part of selling. Top salespeople know this and don’t take rejection personally.
They understand that rejection is just part of the process and happens to everyone, even the most successful salespeople. Just like dating, rejection is just a normal part of the journey to finding the right fit.
The key is to not let rejection discourage you and keep pushing forward, even if it means stepping out of your comfort zone.
Some prospects may say mean things, but it’s important to brush them off and not let them affect you. Rejection is just part of the process, and it’s the cost of success.
8. I know my why
Top salespeople know why they do what they do. It’s important to know your purpose for being in sales because it helps you stay motivated and focused.
Ask yourself why you want to be successful in sales and think about what it would mean for your life.
Be able to provide your family with a better life?
Be able to buy your dream car and house?
Check off your travelling bucket list?
Understanding your reasons for being in sales can make it easier to do difficult work like making calls to strangers. The clearer you are on your reasons, all of the challenges you’re facing now are insignificant and that will push you to become a more successful salesperson.
We specialised in training salesperson or any customer-facing role. You may contact us for HRDF claimable trainings.
